We were all very proud to present our new interactive digital campaign which was launched on the 29th August 2014. We have already received very positive feedback from the network, a testament to the quality of the campaign.
The digital campaign markets all Fine & Country properties on three key property publication websites; telegraph.co.uk, FT.com and thetimes.co.uk and thesundaytimes.co.uk until 28th October, complementing our print advertising in the same publications.
The digital campaign targets UK IP addresses to help maximise its delivery to the desired audience. It also targets the behaviour of users, such as those visiting content connected to property, as well as personal finance and mortgages. This means your clients' properties are seen by the right people.
The integration of Fine & Country on the Daily Telegraph Online, Financial Times Online and The Times and Sunday Times Online, will also establish Fine & Country lifestyle departments. The user friendly pop-up enables customers to search for properties suitable to their lifestyle, such as; waterside, golf, equestrian, city, country, international and new homes.
Visitors will also have the opportunity to request a valuation, search for their closest Fine & Country office and access all Fine & Country properties with the search facility on fineandcountry.com.
For more information on the digital campaign, please contact the Park Lane team on 020 7629 4141.