Standing out among the high-profile global exhibitors at the exclusive Luxury Property Show is no easy task – but that’s exactly what Fine & Country achieved earlier this month.
Hosted at The Hurlingham Club from 1st to 2nd November, a number of Fine & Country offices took the opportunity to present a selection of their finest &1 million plus properties, offering high net worth buyers a unique opportunity to view and purchase from the finest collection of the world’s most luxurious homes.
In keeping with such a prestigious event at one of Britain's most revered private member's club Fine & Country created a one-off version of its renowned Park Lane office for the two-day showcase that immeasurably outshone the simple displays erected by many of our competitors.
Over the two days there was a continuous flow of interest to the Fine & Country stand. As well as interested buyers, national journalists from the Financial Times, Sunday Times, Living Abroad Magazine, Country Life and Prime Location spent time with our agents. Coverage for the Fine & Country brand has already been confirmed by the Financial Times with other coverage likely to follow.
As part of the Luxury Property Show Fine & Country’s Marketing and IT Director Richard Combellack spoke at a well-received social media seminar, hosted by TV presenter and property expert Melissa Porter. Melissa had high praise for Richard, saying: “The world is evolving and to stay ahead it's necessary to change and move with the times. Social media is the king of communication for this century and Richard’s presentation for Fine & Country was bang on trend. Congratulations."
Huge thanks must go to the following Fine & Country offices which took part:
• Bishops Stortford
• Old Harlow
• South Hampshire
• Gerrards Cross
• South Bucks
The Luxury Property Show raised huge awareness of the Fine & Country brand in the luxury sector and is likely to be repeated next year. To exploit maximum coverage of this year’s Fine & Country has produced the following materials for you to use in your marketing:
• Press release
• Fine & Country Video
• Finer Gold page turner