Fine & Country News Page

Welcome to the news section of our website

Our recent newsletters are listed below or you can click on a category to browse through articles we have published

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Fine & Country News Bulletin

20/07/2017
Fine & Country has had an exciting time recently with the introduction of new and improved services. These include in-depth market research report, powered by ResiAnalytics, which you can use to impress your target audience with local, regional and national market knowledge. Also, the recent launch of the new Referral System has already been a great success, with agents generating new business across the network.

Last month saw the first ever  seen the first ever International Conference held overseas, here you can see the highlights from the conference in Estoril, Portugal. The event was a great success and we look forward to seeing who will host next year's event.  

Not to forget, you can see June's Media Report and Web Report, where Fine & Country social media is growing at a fast rate and the website is continuously receiving more monthly views.

Looking to the future, the Fine & Country TV advert will be returning to the screen in September, so don't forget to utilise this USP when promoting your services. Fine & Country will also be sponsoring the British Showjumping National Championship in August, an ideal platform to promote equestrian properties to an audience which sits in the G and H council tax bands. 

News from The Fine & Country Foundation

21/07/2017

Fine & Country Bulletin - Foundation Special 

16/05/2017
The Fine & Country Foundation is working hard to raise funds and reduce poverty and homelessness. This month's Bulletin will highlight the amazing work of our volunteers and event participants. 

We welcome the enthusiasm from Fine & Country offices across the UK in helping and supporting the Foundation. All of your efforts make a valuable contribution to achieve our goal of raising £1,000,000 by December 2018. 

News bulletin: Updates from across the Fine & Country network 

28/04/2017
We are delighted to announce that we have now confirmed the Keynote Speaker for the Fine & Country International Conference in Portugal, networking expert Andy Lopata. This is the last week to book your place, so don't miss out and book now on http://www.fineandcountry.com/uk/portugal-conference.

We also have two new campaigns to share with you, the annual Fine & Country Gold Cup campaign to invite your customers to the most exciting event in the summer calendar and the 'Open your door to the world' campaign, promoting the worldwide exposure Fine & Country can offer to its buyers and sellers. 

Have a look at how successful the Media Centre have been in March's PR report and see the month's web figures where website traffic continues to grow. 

The Fine & Country Foundation welcomes Charlotte Schofield as Fundraising Events Coordinator. See what events are happening this summer and help us raise more for such a worthwhile cause. 

News Bulletin 

10/03/2017
We are excited to launch the Fine & Country Travel Competition which has been created to increase valuation requests, with the incentive of a 6-night all-inclusive holiday to the beautiful island of Bermuda. The campaign is a great tool for you to use to encourage potential vendors to value their property with Fine & Country.

The Fine & Country advert is now back on TV until the end of May, so you can utilise the TV campaign to promote this to potential vendors and demonstrate the strength of our national marketing strategy.

We can also share more details for the International Conference which will take place in Portugal for the first time. Under the theme of Global Networking, you will have the opportunity to discuss the global economy, the marketplace in the country you operate in, and how to make the most of the network to increase your bottom line. Being hosted in Lisbon there is much to enjoy and explore outside of the conference as well. You can book your ticket until 30th April here.

Fine & Country Bulletin 

24/02/2017
In this month's newsletter we are excited to announce that this year's International Conference will be held in Portugal for the first time on Friday 9th June 2017. 

We also share this year's Easter marketing materials which is a prime time to encourage potential vendors to instruct Fine & Country as spring sees the property market flourish.  

Additionally, the Media Centre has a new social media initiative for generating valuations, we have the last month's PR and Web report and see the details for the Everest Base Camp Challenge, this year's biggest Fine & Country Foundation event yet. 

Fine & Country Bulletin: Annual Conference highlights 

07/02/2017
The Fine & Country Annual Conference and Awards was a huge success and we hope all of those who attended found the conference insightful and interesting. For those who could not join us, below you can see all the highlights from the day.

In addition, we are sharing all the 2017 annual marketing materials and are excited to announce that our next International Conference will be hosted in Portugal, summer 2017. 

We have recently introduced a new tool to the website where your customers can select a preferred valuation times for viewings and valuations. We are also delighted to announce new improvements to the Gold Marketing Pack, including an online brochure creation system, order form and deferred payment plan. 

Finally, do not miss out on the deadline of the next edition of The Collection, your bespoke property magazine, which is this Friday 10th February. Please email studio@fineandcountry.com to place your order.

News bulletin

15/11/2016

In this month's newsletter, you can read all about the most recent happenings around the Fine & Country network. This includes a new campaign we have launched for offices using 360 virtual reality video, some dates for 2017 to add to your diary, the best PR results for the year so far and our monthly website report.

We have updates on the Fine & Country Annual Conference, which will take place at The Vox in Birmingham on 27th January 2017. Don’t miss out and email media@121parklane.co.uk to book your place. 

Over the next month we are continuing to raise for the Fine & Country Foundation, and do encourage you all to join and support us; some of us will be braving the November cold and participate to the End Youth Homelessness Sleep Out, and the Cambridge Carol Concert will take place at the beginning of December.

On another note, TPOS have introduced new codes of practice for both Sales and Letting, which Fine & Country's Compliance Officer Paul Offley tells us more about below. 

Last but not least, news from around the network, Fine & Country has won 6 International Property Awards, Fine & Country Italy has been launched, Fine & Country Algarve are sponsoring the 'Moving to Portugal' event in London on 16th November, and you can see the International Property of the Month, 97 luxury apartments in Lisbon, Portugal. 

Happy reading! 

Instant online valuation is now live

03/10/2016

News bulletin

23/09/2016
We have outstanding results to share with you from August's PR report, including the highest EAV figure of the year. Well done to the Media Centre! You can also see the website report from August which now has updates on the great leads we are achieving through live chat. 

In addition, we are introducing new tools for you to use. This includes new Fine & Country logos for video content so that our brand image remains consistent and this year's Sports and Social Calendar and Christmas Cards, which are a great way to keep happy relations with your customers. The deadline to order these is fast approaching - Friday 14th October. Top tip: be ready to send your Christmas cards to arrive in the first week of December so that the Fine & Country card stands out on the mantelpiece. All proceeds from the cards go to the Fine & Country Foundation, so help us to continue supporting the homeless during the festive time. 

As we step into the autumn, there is much happening across the Fine & Country network. It is now time to think about your entries into this year's Fine & Country Awards, which will be taking place at the Annual Conference on 27th January 2017.

Not to forget, we have created a mini moving guide for you to share with your customers with tips and checklists to help them when moving home, reinstating how at Fine & Country we have an interest to help our customers with every step of the moving house process. 

Outside of the UK, Fine & Country South Africa have been inspired by the Fine & Country Foundation and are setting up their own Foundation to support homelessness. 

Finally, as summer is ending, the time has come to announce this year's well deserved Fine & Country Garden Competition winner, which was judged by Martyn Cox, named the National Newspaper Gardening Journalist of the Year 2016 at the LSL Awards. 

Happy reading! 

News bulletin 

05/09/2016

With customers coming back from their summer breaks full of energy and ready to move before the winter weather sets in, we have prepared a few marketing tools to help you increase valuations and win instructions.

The TV advert is returning for two months in September and October, and will now be aired on an additional two channels, Yesterday and Drama, as well as More4 and Home, 4OD. We are sharing September's schedule, so make the most of the advert and don’t forget to advertise it and mention it during your valuations.

A new Land and New Homes brochure has also been added to our range of brochures to help you when pitching to developers. You can see the page turner version in the article below. 

The featured international property for this month is a stunning five bedroom Game Lodge in Karongwe Game Reserve, South Africa. With stunning images and a referral fee of ZAR200,000, this is the perfect property to start a conversation with your customers about buying abroad.

We have introduced two information boxes on to each contact form on the website; 'Do you require a valuation of your property,' and requesting information on our foreign exchange services. Having the valuation box could be a great asset for you to increase your referrals. 

We are also sharing with you our monthly updates, including the Media Centre report, website report and the next article from Paul Offley, Fine & Country's compliance officer, on personal safety. 

News Bulletin 

19/08/2016

As September is approaching, we're getting ready to air the Fine & Country TV advert which will run for two months - until the end of October - on More4, Home, 4oD and two new channels; Yesterday and Drama. The TV campaign is still available on the member’s hub for you to spread the word, and we also share with you some tips given to us by some offices following the first round of the campaign.

Two additional campaigns have also been added to our range; a full campaign based on some of the fantastic results of our Brand Awareness survey - this is not us blowing our own trumpet, this is what members of the public have to say about us - as well as a campaign to promote our new Foreign Exchange department, powered by IFX.

We introduced a new mini property brochure as part of the Gold Marketing Service. The 4 page square property card is perfect for properties with few pictures and for a quicker turnaround especially for urban areas. We have added a card to the printed bulletin you are about to receive, so look out for the postman.

Not to forget, the launch of Fine & Country Intelligence which will appear on the member’s hub on Thursday 1st September.

Lastly, we have some Fine & Country Foundation events coming up, including this year's Sleep Out which takes place all over the UK. You can see more about the event and the dates in the article below. Also, Matthew Pryke will be partaking in his first Ironman which is taking place this Saturday in Sweden and we ask you to help support his goal of raising £1,500 for the Fine & Country Foundation. This is a tremendous challenge and we wish him the very best of luck.

News bulletin 

03/08/2016
Since the Big Weekend, we have more updates to fill you in on including the introduction of the Fine & Country Intelligence System, which is a fantastic tool that gives you access to local market knowledge. Take a look at the video in the article below to find out more about this great service has to offer.

Additionally, we want to share the monthly PR and web reports, our favourite International  Property of the month; a stunning cortijo style villa in Costa del Sol and the updated Garden Competition as it is now time to vote for the best garden in Britain.

Last but not least, please ensure you diarised Friday 27th January for the Fine & Country Annual Conference. Those who attended the Big Weekend know of the exciting new changes to Fine & Country conferences and we will be unveiling some of the plans to make this event bigger and better than ever in the coming weeks and months. 

Fine & Country live chat powered by Yomdel

29/06/2016
Fine & Country is known for its quality of service and has now recognised the opportunity to improve further its customers' online experience.

With many people browsing the website outside of office hours, we have decided, with the support of the NAC, to introduce a 24/7 live chat service on the UK website, to capture potential vendor's enquiries, generate more valuation requests and gain higher conversion rates.

The service will be provided by Yomdel, which provides a highly structured, customer-driven and  market-leading live chat solutions for the property industry. Yomdel is sharply focused on providing its clients with the very best results to help accelerate their growth.

We are in the process of installing the system on the website, which will go live within the next few weeks. In the meantime, here is more information about the new system. You can also find out more about the service at the Conference next week.

Fine & Country Bulletin

01/07/2016
We are delighted to announce the imminent introduction of new services to the network, including Fine & Country Foreign Exchange, AllAgents modules for your microsite and Yomdel, a live talk service which you will find out more about in the coming weeks.

We are also sharing last month's website performance report and Media Centre's figures. We are continuously looking at new ways to drive more traffic and engage people on social media, and our efforts are proving to have a positive impact on the figures.

We would like to thank all the offices who participated to the first Fine & Country Coffee Morning and wish Fine & Country's Sean Newman good luck, as he takes part in the Frankfurt Ironman this weekend for the Fine & Country Foundation. Please visit https://www.justgiving.com/fundraising/IronmanFrankfurt2016 to donate and support Sean in this incredible challenge.

June Bulletin

06/06/2016
The preparations for the Summer Events are in full swing and we are all especially excited for the Fine & Country Big Weekend and wish to see you there. If you haven't booked you place yet, now is the time.

Just around the corner is the first Fine & Country Foundation Coffee Morning. A perfect time to network with prospective clients and raise money for a great cause, so get involved and have your branch join in the fun morning that will be taking place around the nation on Friday 24th June.

We have also some revised campaigns that will visually engage your customers. We have re-designed the Publication Campaign and have created Anniversary Cards for you to send to your customers.

Fine & Country Bulletin

17/05/2016

May sees the beginning of Fine & Country's busy Summer calendar. The much anticipated Fine & Country Big Weekend is fast approaching and will be the most exciting event of the year, so we highly recommend that you book your place now as not to be disappointed. 

Next week your clients can visit our stand and view golf properties on sale at some of the most prestigious golf courses in the world at the BMW PGA Championship at Wentworth. Also, coming up is the Fine & Country Foundation's first ever bake sale in aid of homelessness. The Coffee Morning will be taking place on Friday 24th June from 9-11am, where you will have the opportunity to invite people in your area to enjoy a slice of cake and a coffee in support of a great cause. This is a fantastic networking event and the perfect reason to contact potential customers, so get baking and don't forget to send us pictures.

We recently launched our Garden Competition which has a fabulous prize for any gardener, two tickets for the RHS Chelsea Flower Show 2017, so don't forget to remind your clients as it is a prize worth winning. Last but not least, our iconic Gold Cup will be taking place at the Dallas Burston Polo Grounds on Sunday 10th July and there is only a £10 parking fee where all proceeds will be donated to the Fine & Country Foundation, so bring everyone along and invite all your clients to the fantastic day.

Besides from all of the exciting events ahead, we have some interesting results for you. We have updated the Buyers Database campaign to reflect the increasing number of registered applicants and there has been lots of positive feedback from the Fine & Country Brand Awareness Survey.

Happy reading!

The Fine & Country Big Weekend: Limited Accommodation at The Belfry

10/05/2016

Fine & Country Bulletin - Guest Speaker Caspar Berry

24/05/2016
The Fine & Country Big Weekend is fast approaching and many of you have already confirmed your attendance to what promises to be an information-packed and exciting event. For those of you who haven't yet, we thought you would like a taster of what will be happening and encourage you to reserve your place now.

In this newsletter, we give you an insight into our guest speaker, Caspar Berry, who is certainly one of a kind and a motivational speaker not to be missed.

We also share with you the theme for the Friday evening dinner which will be Black & White; simple and sophisticated, fitting the brand to a tee. Dress code is cocktail attire.

We are looking forward to seeing you there.

Happy reading!

Fine & Country Bulletin

04/03/2016
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Important News - Fine & Country TV advert makes its debut

25/02/2016
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Fine & Country News Bulletin

22/12/2015

Fine & Country News Bulletin

07/12/2015

Fine & Country Bulletin

27/10/2015

It seems like only yesterday we were enjoying the Fine & Country Polo event and already we are looking forward to Christmas! Time really flies when you're having fun. Your Fine & Country Studio have been busy designing this year's Christmas card and Sports & Social Calendar - ensure you order them by 6th November at the very latest.

And as winter sets in, our thoughts turn to those less fortunate more than ever. In aid of the Fine & Country Foundation we are supporting End Youth Homelessness who are organising Sleep Out events up and down the country to raise money for young homeless people in the UK. Organise a Fine & Country team and get in touch with the Media Centre now. Together we can make a difference.

Fine & Country Bulletin

06/10/2015

 

Autumn has officially begun and that means that this year's fourth and final Quarterly Marketing Campaign is ready for you to take advantage of. The Buyers' Database campaign has been designed to help you promote Fine & Country's centralised database of buyers to your local area. Everything, from the direct mail card to the A4 advertisement, will raise awareness in your region and help win you more instructions.

And there's more good news as Fine & Country are awarded four awards at the International Property Awards 2015-2016. Well done to Fine & Country Portugal, Fine & Country Cannes and Fine & Country West Midlands!

Fine & Country Bulletin

23/09/2015

We are already more than half way through September and the children are back at school, which means one thing: it is time to take advantage of the active market.

Our network of quality, independent agents is steadily growing with Fine & Country Banbury and Fine & Country Australia opening in the last few weeks.

Furthermore, our marketing team has been busy working on the Discreet Marketing Campaign, which is now available for you to use. This campaign promotes the confidential marketing service that we offer and can be used to entice those sellers who wish to sell their property, whilst keeping their private lives private.

For those of you advertising on the Horse & Hound website: please be aware that the passcode required has changed to FINEANDCOUNTRY1 and the discount code is now FANDC1.

Fine & Country Bulletin

24/08/2015
Just three months ago, we invited the public to submit their beautiful gardens to be in with a chance of winning two tickets to the RHS Chelsea Flower Show 2016. Over 25 stunning gardens were then uploaded to the Fine & Country Facebook page, where members of the public were encouraged to vote for their favourite from each regional category. Martyn Cox, gardening expert and garden columnist from the Mail on Sunday was given the important job of choosing the final winner. After careful consideration, Mr & Mrs Green of Birmingham have been crowned the winners. Their garden, which was a celebration of colour and wildlife, takes the title of Britain's best garden! Thank you to everyone who helped to promote the competition regionally!

Fine & Country Bulletin

30/07/2015

The Fine & Country International Conference 2015 video is ready to watch. For those of you who couldn't make it, here's what you missed. Click here to view and please remember to share on social media channels!

There are some important dates to pencil in these coming months. The winner of the Fine & Country Garden Competition will be announced on 10th August 2015. You only have two days left to vote, so please visit our Facebook page now to avoid disappointment.

From 29th August to 31st August 2016, Fine & Country are sponsoring the Cambridge Film Festival's Movies in the Meadows, an annual outdoor cinema experience taking place in Grantchester's river meadows.

And last but by no means least, the 10th and 11th of March 2016, will see the South African International Convention take place in Johannesburg, South Africa. All Licensees are invited to attend to celebrate Fine & Country South Africa's 10th Anniversary as a Licensee. We look forward to seeing you there!

Fine & Country Bulletin - Conference Special

13/07/2015

Last weekend saw the annual Fine & Country Big Weekend take place. On Friday 3rd July, Fine & Country agents from across the globe met at the Millennium Hotel, Mayfair for the International Conference 2015. Those who attended were taken 'Back to the Future' as internal and external speakers looked at the past, present and future of the estate agency industry and the Fine & Country brand. During the 80s themed Gala Dinner, the best Fine & Country offices in seven categories were presented with a Fine & Country awards.

Day two welcomed the International Steering Committee to Fine & Country Park Lane to host the International Property Exhibition. On the final day, the Fine & Country Gold Cup returned to Dallas Burston Polo Club, Warwickshire. It was without a doubt the most successful event in the Fine & Country calendar with people of all ages enjoying the exhibition village, food vendors, champagne bar and exhilarating polo matches. Not even the rain could put a damper on the festivities.

The three days were a testament to the quality, sophistication and spirit of the Fine & Country brand and network. Thank you to all of those who contributed and attended, and we hope to see you again next year!

Fine & Country Bulletin

01/07/2015

This Friday, the first day of the Fine & Country Big Weekend will see the International Conference 2015 take place in the Millennium Hotel in Mayfair, London. The day, which is set under the theme of Back to the Future, will be packed full of thought-provoking presentations from external speakers, as well as from the Fine & Country Head Office team. The Fine & Country Awards will take place during the 80's themed Gala Dinner, rewarding the best Fine & Country offices in seven categories. The Park Lane office is buzzing with excitement as final preparations take place for the Big Weekend, which also includes the International Property Exhibition on Saturday 4th July and the Gold Cup polo tournament on 5th July.

Amongst all of this excitement, two new marketing campaigns are now ready for you to take advantage of. The third quarterly marketing campaign of 2015 promotes our international network of independent and professional agents. This will run alongside the second stage of the Garden Competition campaign, which encourages your customers to vote for their favourite garden. Who will win two tickets to the Chelsea Flower Show 2016? You have the power to decide!

Fine & Country Bulletin

09/06/2015

It is less than a month until the biggest event in the Fine & Country calendar: The Fine & Country Big Weekend. The three days (3rd July-5th July) will see the International Conference, Gala Dinner and Awards, an International Property Exhibition, and the highly anticipated Fine & Country Gold Cup.

RSVPs for the International Conference must be sent to admin@fineandcountry.com by 20th June, so please book now to avoid disappointment.

For those of you who have equestrian properties on the market, you may wish to submit a window card or two for the property exhibition at the Gold Cup event. Directions on how to do this are enclosed in this bulletin.

We look forward to seeing you there!

Fine & Country Bulletin

12/05/2015

With the General Election and a fun-filled bank holiday weekend been and gone, May is already shaping up to be one of the most eventful months of 2015.

From 19th to the 21st May, we will be exhibiting at the BMW PGA Championship, European Tour's flagship golfing event. We will be promoting the brand and our properties to thousands of attendees, advertising Fine & Country Golf in particular, our specialist golf lifestyle department.

We invite you and your clients to visit our stand to discover more about us and enter our competition; guess the correct price of a residential property and you could win a trip for two to people to the exceptional PGA Catalunya Resort, near Girona, Spain! More information will be available at our stand.

In other news, we are now occupying the Telegraph skin on the 'Buy and Sell' page of the Telegraph website. This innovative advertising tool keeps our brand in the forefront of buyers' minds. Ensure you promote this to your clients to help win more instructions.

Fine & Country Bulletin

23/04/2015

Spring has well and truly sprung. And to celebrate we are paying homage to the spring garden. The Fine & Country Garden Competition celebrates domestic gardens across the UK, from small vegetable patches to large landscaped lawns. Use the marketing materials provided to canvas your local area and encourage new and existing clients to enter. They could win two tickets to the RHS Chelsea Flower Show 2016!

We hope the good weather continues as Fine & Country Golf will be exhibiting at the BMW PGA Championship in May. We are inviting you to showcase your golf properties at the exhibition so please ensure you order your complimentary golf window cards by 12th May at the latest to avoid disappointment.

Finally, please ensure you are keeping abreast of the up and coming copy deadlines for Finer magazine and Refined. Please remember to submit your Finer properties by 27th April and take note of the two additional copy deadlines for Refined: 8th May and 9th October 2015.

Fine & Country Bulletin

01/04/2015

We are thrilled to launch the second quarterly campaign of this year which is set to run alongside the Gold Cup Polo campaign made available to you last month. The campaign, which has been designed to promote our four specialist lifestyle divisions (Waterside, Golf, Equestrian and New Homes), will run from April to July 2015.

To complement our lifestyle campaign we are pleased to reveal our new lifestyle branding. Each of our divisions now has a specially designed logo to be used in the marketing of these types of properties. Using the new logos will help to differentiate our specialised properties and advertise ourselves as experts in these fields, encouraging owners of golf, equestrian, waterside, or a new home to contact Fine & Country first if looking to sell.

In other news, we have increased our advertising space in the London Evening Standard and from just £155 per slot, you could feature your properties in this high profile publication throughout 2015.

Fine & Country Bulletin

16/03/2015

The British weather is improving, slowly but surely. And with the increased sunshine, our thoughts turn to summer and the Fine & Country Gold Cup, which is taking place on Sunday 5th July 2015.

Promoting the polo in your local area and inviting your clients to the event is a free and effective way of increasing brand awareness and reinforcing our reputation as a luxury lifestyle brand. This in turn results in more lead generation and more valuations! All the campaign materials are available to view or download in the first bulletin article.

We are hoping the nice weather will continue for the BMW PGA Championship, where Fine & Country Golf will be exhibiting golf properties around the world. We invite you to submit your golf properties to be considered for the exhibition.

And last but by no means least, we welcome Fine & Country Cockfosters, North London, to the network and invite you to their launch on 25th April 2015. We look forward to seeing you there!

Fine & Country Bulletin

27/02/2015

We are only in the second month of 2015, and already there have been countless important developments within the network.

It is great news as the first buyers’ database emailer has been sent to tens of thousands of recipients. We encourage you to take advantage of this initiative if you haven’t done so already. Details on how to do so are available in the first article.

In other IT news, the Fine & Country Golf website and the Fine & Country Blog are now live. When listing golf properties, please ensure you write the word ‘golf’ in 'Property Feature 1' in the Fine & Country CMS or in your software system so they appear in the golf lifestyle search.

Last but by no means least, we welcome Fine & Country Hitchin and Fine & Country Dubai Discovery Gardens to the network, and celebrate the relocation of Fine & Country Carvoeiro.

Fine & Country Bulletin - Conference Special

06/02/2015

One of the most anticipated events of the Fine & Country calendar, the National Licensee Convention, took place on the 30th January 2015. What better way to kick start Fine & Country's most exciting year yet, than by celebrating with licensees from across the globe in Mayfair, just a short walk away from our Park Lane Showroom?

The Millennium Hotel was buzzing with positive energy as agents swapped success stories and discussed the future of the Fine & Country brand. Exciting initiatives were announced including an upgrade to the Gold Marketing Service, a Fine & Country branded video card and a gardening competition set to take place this spring.

We appreciate that there was a lot of information to process on the day, so we have taken this opportunity to provide you with everything you need to know, including the presentations for you to take advantage of.

Fine & Country Bulletin

02/02/2015

Last Friday saw Fine & Country's National Licensee Convention 2015. Licensees from across the country and some international members met together in Mayfair, London to reflect on the successes of 2014 and discuss plans for the coming year. The day was packed with exciting new initiatives, inspiring presentations and opportunities for our members to network with fellow Fine & Country agents. We would like to thank everyone who attended. More information on the day's events, including the presentations for you to download, will be made available in the next Fine & Country Bulletin.

Amidst the excitement of the conference, we have made available the advertising schedule for the Financial Times, as well as rates for other national publications your office may want to advertise in. Furthermore, please ensure your Finer magazine properties are submitted by 16th February to avoid disappointment.

Fine & Country Bulletin

16/01/2015

2014 was a fantastic year for the Fine & Country brand with more than 40 new offices opening worldwide. Summer 2014 proved to be our best yet with the Fine & Country Big Weekend promoting the brand to a wider audience and we ended on a high with a flurry of notable charitable endeavours including Centrepoint's Sleep Out and the Cambridge Christmas Carol Concert.

Naturally, we intend to maintain this momentum throughout 2015. The Fine & Country team are currently busy preparing for the National Licensee Convention, which takes place on 30th January, and the first edition of Exclusive Home Worldwide is currently being designed; please ensure you submit your properties before 23rd January.

Wishing you a happy and prosperous 2015.

Fine & Country Bulletin

18/12/2014

2014 has been a truly tremendous year for Fine & Country. We have opened 42 offices, launched a new department: Fine & Country Golf, delivered exceptional print and digital marketing initiatives, achieved outstanding free press coverage and produced a beautiful new website - to name but a few! We are ending this year on a high and we intend to start 2015 with a bang.

The first quarterly campaign is therefore ready for you to use. The campaign, which will run from January to March, will highlight the widespread exposure your sellers can benefit from as a result of the printed and online national media.

We would like to wish everyone in the network a very merry Christmas and happy New Year, and here's to making 2015 even more successful!

Fine & Country Bulletin

08/12/2014

Christmas is almost upon us and the Park Lane team has been busy preparing for the New Year. The National Advisory Council in association with the IT and Marketing committee have been carefully assessing the marketing plan for 2015 and evaluating the best and most effective way to invest the fund to the maximum benefit of every licensee.

2015's Quarterly Campaigns have been meticulously planned to ensure Fine & Country delivers powerful and uniform messages to our potential customers – something else to celebrate!

Fine & Country Bulletin

24/11/2014

With the New Year fast approaching, please make sure you are adding the most important dates for 2015 into your diary. We have just released the 2015 deadlines for our regional, national and international publications, the dates of the Park Lane Academy Days and the schedules for the Regional, NAC and IT Committee Meetings. 

As the cold weather creeps up on many of us, Jumeirah Golf Estates: Dubai's world class residential golf development, is still enjoying highs of 30°C. The warm climate, two award winning golf courses and the individually designed luxury properties are sure to appeal to anyone, so ensure you invite your database to the Jumeirah Golf Estates Property Exhibition, hosted by Fine & Country Golf. And why not come along too?

Fine & Country Bulletin

06/11/2014

As the New Year slowly approaches, it is important to look back on the successes of the past 12 months and start preparing for 2015. The Home Moving Trends Survey 2014 is a fantastic way to gather data and learn more about your clients' home buying behaviour. Be sure to take part by circulating the email template provided in the first article below. You can also commence with the planning of your 2015 marketing campaign by booking your Park Lane Property Exhibition in advance. These slots tend to be reserved quickly, so book early to avoid missing out.

'Tis the season of giving! Last week Fine & Country wore pink to raise money for Breast Cancer Campaign. £632.80 was raised by the network for a great cause and we do not want to stop there! Tonight, the Park Lane team is sleeping rough in aid of the Fine & Country Foundation. There is still time to donate and book your tickets...

Fine & Country Bulletin

24/10/2014
It has been one of the most anticipated announcements of 2014, so we are more than proud to say that the newly designed Fine & Country website is officially live! Thank you to all of you who have given your feedback and support. We will not rest on our laurels and will continuously work on the website to attract more visitors and generate valuations.

2014 has flown by, and before we know it, we will all be celebrating Christmas with our families and welcoming in the New Year. In preparation for these upcoming events, we have made our Christmas Cards and 2015 Sports and Social Calendar available for you to order from the Studio and set a date for the 2015 National Licensee Convention. Please make sure you pencil it in on 30th January 2015. Far from the warmth of a comfortable bed, the Fine & Country Head Office team are participating in the Sleep Out event organised by Centrepoint on 6th November 2014. Show your support and sponsor us here: https://sleepout2014-london.everydayhero.com/uk/fine-country.

Fine & Country Bulletin

09/10/2014

It seems like only yesterday that the Digital Campaign was launched but, after just over a month of advertising on six significant UK property websites and those associated with WorldPosting, the results are in. We have had some excellent results, with Fine & Country properties viewed more than 14,500 times on horseandhound.co.uk and over 380,840 times in the Times/Sunday Times, Telegraph and FT website to name but a few.

And the good news keeps on coming; Fine & Country Carvoeiro celebrated their first year in style with a pop-up art exhibition in their offices, whilst a new office opened in Cyprus, which we warmly welcome to the network.

Last but not least; the final marketing campaign of the year, dedicated to our range of publications, is available on the Member’s Hub and the Fine & Country Christmas cards are now available to order from the Studio. 

Fine & Country Bulletin

22/09/2014

Fine & Country is continually expanding and getting stronger. This is reflected in the increased volume of national advertising we are investing in, both in print and online. In addition to advertising in The Sunday Times, Saturday Telegraph, and Sunday Times iPad app, we announced earlier this year that we would also promote the brand and your properties in The Times’ 'Bricks and Mortar' property section. This was shortly followed by the news that we were to be advertising in Horse & Hound, the Evening Standard, the Telegraph waterside special edition, as well as on six popular national publication websites and 65 portals in 30 countries on 5 continents.

With all of these new advertising opportunities, it is difficult to keep count! Taking this into consideration, we have compiled a list of every advertising opportunity, as well as the key facts to promote to your clients, helping you to win more instructions.

In other news, the Buyers Database is ready to launch, but we do still urgently need all Fine & Country offices to sign the online agreement. It takes two minutes of your time, so get started here...

Fine & Country Bulletin

04/09/2014

September is one of the busiest months of the estate agency calendar year and for us at Fine & Country, that is definitely the case. After only days of launching the interactive digital campaign, the positive feedback has been coming in thick and fast. The campaign markets all Fine & Country properties on four key websites; telegraph.co.uk, FT.com, thetimes.co.uk and thesundaytimes.co.uk until 28th October. Take advantage of this new initiative by telling your vendors just how many potential buyers will see their home. All the statistics you need are in the first article. Don't forget to also mention that Fine & Country are advertising in The Evening Standard throughout September and in Horse & Hound until mid-November.

As well as the excitement surrounding the digital campaign, we can hardly wait for the launch of the brand new Buyers Database. This new technology will bring with it a whole host of benefits, but before it hits the ground running, we need your help; if you haven't already, please sign the online agreement by tomorrow - Friday 5th September - at the latest.

Fine & Country Bulletin

11/08/2014

Fine & Country Head Office is buzzing with a wealth of new and exciting developments to look forward to, that promise to present your properties and the brand at their best, to an even wider audience.

Between September and November 2014, Fine & Country will be advertising in Horse & Hound, the Evening Standard and in the special Waterside edition of the Daily Telegraph. In addition, all equestrian properties will be advertised in the Horse & Hound website and all UK properties will be advertised on the Country Life website for a whole year. Advertising in these publications increases the reach to our targeted audience even further whist showcasing the wide range of properties Fine & Country has to offer.

Furthermore, the newly designed Fine & Country website will display your instructions to their full potential, with image focused templates and increased user-friendly navigation. The new design also gives your customers the option to search properties by lifestyle type, such as 'waterside' or 'equestrian'. Please ensure you prepare for the launch so your properties do not miss out.

Additionally, due to Fine & Country's new relationship with Worldposting, all of your property listings will now be seen - and translated into the native language of - 30 countries on all five continents. Just imagine how many people will see your properties!

Fine & Country Bulletin

25/07/2014

The highly anticipated Fine & Country Big Weekend has come and gone, and what a weekend it was! An absorbing conference, a fabulous gala dinner during which over £40,000 was raised for the Fine & Country Foundation, the successful launch of Fine & Country Golf and Fine & Country Fulham, and last but not least, the Fine & Country Warwickshire Gold Cup. 

It is a proud moment when Fine & Country agents from across the globe come together for one weekend to celebrate the success of the brand and look forward to an exciting future. So many new innovations and developments were announced over the three days, such as the Fine & Country Foundation, new national advertising initiatives, the fabulous re-designed fineandcountry.com and marketing campaigns ready for you to take advantage of. 

The Launch of Fine & Country Golf was a great success, with many agents meeting developers to create referral opportunities, and this was followed by the launch of the new Fulham office - a beautiful design that left us all in awe. The Fine & Country Warwickshire Gold Cup was the perfect end to a wonderful weekend. Images of these events are now available for you to download within each dedicated article.

A feedback form for the International Conference is also available to download on the Conference page. Please complete and send to admin@fineandcountry.com.

We hope that you have enjoyed the three day event as much as we did and look forward to receiving your feedback.

Fine & Country Bulletin

03/07/2014

Next weekend sees the most anticipated event of 2014 and we are not talking about the World Cup Final. It is the Fine & Country Big Weekend, three days packed full of Fine & Country events. All of the speakers have now confirmed for the International Conference and final preparations for the Gala Dinner and Charity Auction are well underway; the photo booth is booked and the 1920's fake moustaches and pearls have been ordered! Don't miss out on a fun filled day - book your tickets now.

The day after sees the Launch of Fine & Country Golf and the Launch of Fine & Country Fulham. Join us  in the Park Lane office to celebrate the new golf division, then head west to the brand new Fine & Country Fulham office for the official opening of our newest London office.

The Sunday is none other than the Fine & Country Warwickshire Gold Cup. Don't forget to order your window cards and book your tickets.

See you there!

Fine & Country Bulletin

11/06/2014

Final preparations are being made for the Fine & Country Big Weekend, a three day celebration which includes the International Conference, the launch of Fine & Country Golf and the Fine & Country Warwickshire Gold Cup. The Polo marketing campaign is in full swing and we have seen a very positive response from the Fine & Country agents who are promoting the event. We encourage everyone to take advantage of the campaign to contact potential and current customers and raise awareness of the brand in your area. 

Now that we are almost half way through the year, it is time to start thinking about the Fine & Country Property Awards 2014. Last year, seven deserving agents took home an award and a ticket to this year's NAR convention in New Orleans, USA. With two additional categories this year and more offices to compete against, this promises to be the most exciting Fine & Country awards to date.

Fine & Country Bulletin

22/05/2014
With the Fine & Country Big Weekend just around the corner, the Fine & Country team is busy organising a three day event celebrating the world of Fine & Country. On Friday 11th July agents from across the world will meet in Mayfair for the International Conference and a fun-filled evening at the Fine & Country Gala Dinner. The theme for the evening is 1920s and we hope you will dress to impress! Fine & Country Golf will be launched on Saturday 12th July at the Park Lane office. It is the perfect opportunity to network with golf developers and representatives from European Tour Properties. Sunday 13th July will be all about fun and relaxation at the Fine & Country Warwickshire Gold Cup. No RSVP is required for the launch of Fine & Country Golf, however you must book your place at the International Conference and Warwickshire Gold Cup. Although the Big Weekend is at the forefront of everyone’s minds, there have been some other fantastic developments within the network. Fine & Country Auckland has officially opened its doors and David Lench, Managing Director of Fine & Country Loughton, Canterbury and Isle of Wight, is cycling over 1,000 miles in aid of charity. Is anyone brave enough to join him?

Fine & Country Bulletin

09/05/2014
The most exciting date in the Fine & Country calendar is fast approaching. The Warwickshire Gold Cup will be held on 13th July 2014, just days after the annual International Conference which will take place on 11th July at the Millennium Hotel, London. After only two weeks of launching the polo campaign, we have seen a very positive response. More than 1,000 people have registered for their place at the Fine & Country Warwickshire Gold Cup. This figure is constantly climbing so we are confident we will exceed last year's figure of 5,301 guests. There are now even more marketing tools available to promote the event within your area and some exciting updates to shout about, including a Facebook competition with amazing prizes to be won. Aside from the Polo, there are a few more dates to pencil into the diary. PGA Catalunya, a luxury golf resort in Spain are offering Fine & Country agents free tickets to the Spanish Open from 15th to 18th May and the chance to take home a 75,000 Euro referral fee. Following a successful sales year, Fine & Country Cascais are upgrading their office and inviting all Fine & Country agents to join the celebration. The opening will be celebrated on 29th of May 2014 - just enough time to book your flights.

Fine & Country Bulletin

11/04/2014
The Fine & Country Warwickshire Golf Cup is fast approaching and it is the theme of this quarter's marketing campaign. We are all looking forward to it at Head Office and the event will be even bigger and better than ever. The Fine & Country Warwickshire Gold Cup campaign is the perfect opportunity to contact your entire database of potential and existing customers, inviting them to one of the most exciting sporting events of its type in the UK, free of charge. A range of marketing tools has been created to help you market the event, from direct mail invitation cards to advertising templates and html mailers. We strongly encourage you to promote the event to increase brand awareness in your area and generate valuation requests. Save this date in your diary: The Fine & Country International Conference will take place on Friday 11th July 2014 at the Millennium Hotel, Mayfair, London. Head Office is organising a Fine & Country Big Weekend, including the International Conference, the Warwickshire Gold Cup and much more, so keep the dates free in your diary!

Fine & Country Bulletin

03/03/2014
2014 has started fantastically well for Fine & Country, the market is improving and many offices are reporting excellent performance levels. The brand is simply flying (and not just in terms of the pending launch of Fine & Country Private Aviation); new offices are opening fast, new marketing tools have been introduced to help you win more instructions at better fee levels and the national advertising campaign has now been extended to The Times' Bricks & Mortar section to increase brand awareness to an even larger target audience. There is also much more to come so watch this space! The Fine & Country Warwickshire Gold Cup is a must add date for your diaries and will take place on Sunday 13th July 2014 at the Dallas Burston Polo Club, nr Leamington Spa. We will soon be announcing a new and exciting campaign to help you promote this event.

Fine & Country Bulletin

03/03/2014
2014 has started fantastically well for Fine & Country, the market is improving and many offices are reporting excellent performance levels.

The brand is simply flying (and not just in terms of the pending launch Fine & Country Private Aviation); new offices are opening fast, new marketing tools have been introduced to help you win instructions at better fee levels and the national advertising campaign has now been extended to The Times’ Bricks & Mortar to increase brand awareness to an even larger target audience. There is also much more to come so watch this space! The Fine & Country Warwickshire Gold Cup is a must add date for your diaries and will take place on Sunday 13th July 2014 at the Dallas Burston Polo Club, nr Leamington Spa. We will soon be announcing a new and exciting campaign to help you promote this event.

Fine & Country Bulletin - Special January Convention 2014

07/02/2014
The Fine & Country Convention which took place on 31st January at the Millenium Hotel, Mayfair, London, was an overwhelming success. With over 200 delegates coming from all over the UK, Russia, Spain, Portugal, Egypt and South Africa, this was the biggest convention to date. As well as celebrating the many successes of 2013, including winning the Best International Real Estate Agency Marketing for the fifth year running, the Warwickshire Gold Cup Polo Event, reaching over £5m worth of equivalent advertising value for PR and not forgetting the successful court case win against Fine, the delegates were presented with exciting new initiatives for 2014. 2014 will be a year of growth and development, with the announcement of new 12 new licensees since the beginning of the year and the creation of three new departments; golf, private aviation and interior design. The National Advertising expenditure is increasing, and so is our presence in national publications. Fine & Country is also growing online, with faster-loading videoettes, access to video facilities and the enhancement of our own new web TV and exciting new ezines. The day culminated with the announcement of the Fine & Country Awards winners, who all won a trip to New Orleans, including tickets to the NAR 2014! Special congratulations to Andrews who won Best Overall Fine & Country Operator and a trip for two!

Fine & Country Bulletin

19/12/2013
Fine & Country ended the year on a high, winning the Best International Real Estate Agency award for the fifth year running. This is an unprecedented and exceptional success which would not be possible without the creative and imaginative teams behind the brand, our independent estate agency network delivering the brand and their expertise at local level, our studio, media centre and IT company, and our clients placing such trust and confidence in us. The first campaign of the year celebrates this success and is a compelling instruction winning tool, illustrating why we are the estate agent of choice for sellers of prestige properties. Next year's advertising campaign is also going from strength to strength, with a total of 23 insertions in the Sunday Times, 10 insertions in the Telegraph and 31 adverts in the Sunday Times iPad App, which will showcase all Fine & Country properties. Individual schedules will be sent to each office before Christmas. 2013 was a fantastic year for Fine & Country and we are looking forward to an even better 2014. The whole team at Head Office would like to wish you a merry Christmas and a successful new year.

Fine & Country Bulletin

29/11/2013
Over the last two months, the NAC and Marketing and IT committee, with the support of Head Office, have carefully devised the national advertising campaigns for 2014. We are delighted to announce that Fine & Country will continue its hugely successful advertising in the Sunday Times and Saturday Telegraph in 2014, in addition to appearing in the Home section of the Sunday Times iPad App. The deadline for confirming whether your properties participate in these superb publications is the 13th December. Please liaise with Emilie Despois in Park Lane by email emilie.despois@fineandcountry.com if you would like to change your current contribution to the National Advertising Fund. Following the article about Google Places and the advantages that can be obtained by updating your office profile, you can improve your Google ranking still further by encouraging your buying, selling and letting clients to leave feedback on your office page. The more feedback you receive, the higher your office will be ranked.

Fine & Country Bulletin

21/11/2013
5 years, 5 stars, 5 awards... We have won the Best Real Estate Agency Marketing UK for five years running! This is a piece of news that is definitely worth sharing with buyers and sellers so here are some specially created marketing tools and ideas designed to help you take advantage. Having already won the UK’s Best Estate Agency FIVE STAR Marketing accolade, Fine & Country are automatically qualified to enter the World’s Best International Real Estate Agency Marketing Awards which will be presented on 6th December at the Grosvenor Hotel in London. Representatives from Head Office will attend the event and the organisers still have some places available if you would like to join in for what will hopefully be another fantastic evening of success for the brand. Make sure you add next year's Fine & Country National Licensee Convention to your 2014 calendar. It will take place on 31st January at the Millennium Hotel in London.

Fine & Country Bulletin - Re-send

18/11/2013
NOTE: We are re-sending the latest Fine & Country Bulletin in case you didn't receive it. We have heard it landed in the spam filters of some mailboxes, so here it is again for your convenience. We have also added an article on The Home Moving Trend Survey 2013, deadline 29th November. The Home Moving Trend Survey delivers key insights into who our customers are and what is important to them when selling or buying a property. We are keen to encourage as many offices as possible to take part. 2013 is coming to an end and the team at Head Office is busy preparing the 2014 calendar. 2014 deadlines for Exclusive Home Worldwide and Refined magazines as well as dates for next year's Academy Days have been set, with more to follow in the next newsletters. It is also the time of year to start ordering your Christmas cards and 2014 Sports and Social calendars to cultivate your constituency. We have created branded Fine & Country Christmas cards to help you subtly stay in your customer's mind over the holidays. The sports and social calendar is perfect for all year round brand awareness and links Fine & Country to prestigious sports and social events. Both are now available to order from the Studio.

Fine & Country Bulletin - Re-send

08/11/2013
NOTE: We are re-sending the latest Fine & Country Bulletin in case you didn't receive it. We have heard it landed in the spam filters of some mailboxes, so here it is again for your convenience. 2013 is coming to an end and the team at Head Office is busy preparing the 2014 calendar. 2014 deadlines for Exclusive Home Worldwide and Refined magazines as well as dates for next year's Academy Days have been set, with more to follow in the next newsletters. It is also the time of year to start ordering your Christmas cards and 2014 Sports and Social calendars to cultivate your constituency. We have created branded Fine & Country Christmas cards to help you subtly stay in your customer's mind over the holidays. The sports and social calendar is perfect for all year round brand awareness and links Fine & Country to prestigious sports and social events. Both are now available to order from the Studio.

Fine & Country Bulletin

25/10/2013
Fine & Country has been awarded the Best Real Estate Agency Marketing UK Award at the International Property Awards for the 5th consecutive year! This is an incredible and unprecedented achievement and the head office team would like to thank all the dedicated agents within the Fine & Country network without whom this would not be possible. Leading the way in the luxury property sector, Fine & Country is now positioned as one of the most innovative and successful luxury brands in the UK. Fingers crossed for the International Property Awards ceremony on 6th December, during which Fine & Country will compete with other international winners to compete for the Best International Real Estate Agency Marketing Awards.

Fine & Country Bulletin

10/10/2013
Fine & Country will be exhibiting at the Luxury Property Show on the 29th and 30th October at the Hurlingham Club in London and we would like to invite you and your clients as our VIP guests, which includes a champagne drinks reception & networking meeting from 6pm – 8pm on the 29th October. Fine & Country will show case its best properties to high networth individuals at an exclusive event, which you can use as a unique selling point when trying to win an instruction. Google has changed the way it displays its directory which will affect the way your business appears on searches. The article on Google gives you some easy steps to follow to make sure you appear correctly on searches. Last but not least, some agents have asked to share tips and success stories with the network. Sharing best practice is another great advantage of being part of Fine & Country so do not hesitate to contact us if you have ideas or news you want to share.

Fine & Country Bulletin

21/09/2013
The final quarterly marketing campaign of 2013 focuses on how the size and scale of the Fine & Country international network means we can reach the markets other agents cannot. Our customers benefit from the marketing, exposure and strength of 275 networked offices throughout the world, as well as the expertise, intelligence and dedication of an independent estate agent. We have created a complete suite of marketing materials to help you communicate this powerful unique selling point to your potential vendors. We also begin the countdown to the Fine & Country internal awards, and in the meantime, Head Office have been nominated for the Best Marketing award at the Negotiator Awards on the 5th November, and we are hoping to win a historic fifth consecutive year at International Property Awards on the 18th October. Lets keep our fingers crossed!

Fine & Country Bulletin

02/09/2013
The Fine & Country Awards are a fantastic demonstration of the strength of the network and recognise the best estate agencies in the industry, with an amazing prize to be won for each of the eight categories. All offices are automatically entered into each category and will be judged following the criteria detailed in this newsletter. This is your opportunity to shine and be recognised by your fellow Fine & Country agents and customers as the best in each given category. At Head Office we are all very excited about this year's awards which are set to the best yet and look forward to seeing you compete to win the ultimate accolade, Fine & Country Best Agent. May the best offices win! We are now at the start of September and we strongly encourage you to upload your database to the system. We made the process of uploading your database as easy as possible, but do not hesitate to contact us if you have further questions about it or you are unsure about the best way to add your details.

Fine & Country Bulletin

31/07/2013
During the last International Conference, we announced some new initiatives and services, instructions of which are included in this bulletin. In addition enclosed are details of the next marketing campaign focusing on the adverts in the Telegraph App which will run throughout the month of September.

Fine & Country Bulletin

24/07/2013
In the past week, the Fine & Country brand shone at the Fine & Country Warwickshire Gold Cup and the International Conference. On Sunday 14th July, Fine & Country licensees from across the globe and over 5,300 guests enjoyed a day of thrilling polo. Pimms was flowing, the sun was shining and people enjoyed fine dining or a picnic on the lawn with family and friends. The day was a prime example of the position Fine & Country gained in the lifestyle luxury industry over the past year by offering a unique experience to its customers. Following the event, Fine & Country licensees were invited to a Member's Dinner at the luxurious Walton Hall. The following day, the International Conference was the perfect platform to celebrate the successes and new developments that took place since the last conference, including the outcome of the court case against Fine. The day was organised in mini-seminars presented by some of the most successful individuals in the property industry as well as a presentation from Fine & Country Head Offices announcing exciting new developments such as the buyer's database. You will find in this bulletin pictures taken on both days, all the presentations and hand outs given at the conference and press releases to send to your local media. SAVE THE DATE Please add the following dates to your agenda. More details on both events will follow soon. - Fine & Country South Africa Conference and Awards Ceremony, 10th October 2013 - Fine & Country Nigeria 5th year anniversary, 27th November 2013

Fine & Country Bulletin

05/06/2013
Fine & Country had a great start to June with the launch of Fine & Country Edinburgh, our first licensee in Scotland covering Edinburgh, Fife and the Lothians. We are all very excited by this new development and warmly welcome the whole team to the Fine & Country network. We have also just developed a brand new online mapping system for all Fine & Country offices to use - showing each licensees' territory and contact details, as well as the territories 'For Sale' throughout the country. Also in this bulletin; there is an upcoming deadline for Refined magazine, a Fine & Country members-only offer to subscribe half-price to luxury property journal Primeresi.com, and the Media Centre needs your best property brochures to display at an exhibition attended by the UK's top property writers.

Fine & Country Bulletin

21/05/2013
Do your customers know that we are advertising everyday in the news section of the Telegraph App? You will find more information about this fantastic instruction winning tool in this bulletin along with the success of the Media Centre team and how you can gain free national coverage. We also enclose a fantastic referral opportunity in Wales and information on the Fine & Country Awards and how to participate. Let's not forget about the Fine & Country Warwickshire Gold Cup. We are now receiving regular booking enquiries and have over 1,890 confirmed attendees. You can make the most of this event by marketing it to your constituency using all the tools available on the member's hub. A VIP experience at a discounted price is also available to all Fine & Country members.

Fine & Country Bulletin - Fine & Country Warwickshire Gold Cup Special

01/05/2013
Taking place on 14th July, prior to the Fine & Country International Conference 2013 (on the 15th), The Fine & Country Warwickshire Gold Cup is a fantastic marketing opportunity for your office and the Fine and Country brand. Several marketing tools have been created to promote the event to your entire constituency including past, current and prospective customer as well as any other individuals or businesses you would like to build a relationship with. Not only does the event set Fine & Country as a brand operating in the lifestyle luxury sector, it is also an opportunity for you to promote your brand to your clients at no organisational costs to you. After two weeks of advertising the event, we have received enquiries for over 1,200 tickets! The Fine & Country Warwickshire Gold Cup is set to be a fantastic event so make sure you and your customers are not missing out and start promoting it in your area now!

Fine & Country Bulletin

18/04/2013
In this week's bulletin we provide you with the tools to promote your interactive advertisement in the Telegraph App which promotes all Fine & Country properties 24/7 throughout April, May and September to all Telegraph App readers. Also enclosed are additional tools to enable you to promote the Fine & Country Warwickshire Gold Cup, detailed are the next deadlines for Finer magazine and the dates of your regional meeting. Finally, we launch a blog feature which you can order now to animate your microsite with local news.

Fine & Country Bulletin

02/04/2013
The quality of your pictures is of the utmost importance when marketing your property. They will attract the attention of potential buyers' and demonstrate to potential vendors the quality of the service you offer. In this bulletin, we give you some tips on taking good photography - from the tools you need to software you can use to enhance your pictures. We are also pleased to provide you details of the Fine & Country Warwickshire Gold Cup Polo event, with an electronic invitation and booking form - we launch our Telegraph App advertising campaign - and also provide you some exciting referral opportunities in the UK and France!

Fine & Country Bulletin

21/02/2013
The Fine & Country personalised Home Moving Trends survey is complete and this week we share the results with you. Highlights include statistics that vendors do not choose their agents on fees and property prices but on the quality of the service delivered. A very interesting read. We also remind you of the new video service which was launched at the conference, include pictures taken at the event and detail an important note regarding the change of logo for the Consumer Codes Approval Scheme as from April.

Fine & Country Bulletin

14/02/2013
The conference is now behind us and we have left full of energy and new ideas. Many topics were covered and many new services were introduced, this week we, therefore, share with you the presentations and some of the hand-outs distributed during the day. We also introduce a fantastic new Fine & Country training topic adailable from TM Training and Development, we share with you the latest Media Centre's successes, introduce the new design for your regional exhibition promotional materials and update you with the latest advice and guidance on CPR from the OFT.

Fine & Country Bulletin

05/02/2013
Last week's National Licensee Convention was a real success and we would like to thank all of you who attended. We hope that you left the room with new ideas and extra motivation to make 2013 a fantastic year. We are preparing a printed quarterly roundup including all the topics covered during the conference. In the meantime, we will send you some information on each of the topics over the next few weeks as part of our electronic bulletin with instructions on utilising the new tools and features. This week, we share with you the marketing tools we have created to help you with open houses, there is still time to order the new and improved Finer magazine we showcased, the launch of Fine & Country Cannes is discussed and we give you the ability to manage your own Fine & Country branded blog.

Fine & Country Bulletin

24/01/2013
This week; We have improved and updated our bespoke pack with new messages and designs, we have created new direct mail cards to help you promote the Finer and Refined publications to your constituency and we give you further tips on the new EPC regulation changes. We are looking forward to seeing you all at the National Licensee Convention next week!

Fine & Country Bulletin

15/01/2013
This week we launch the first quarters marketing campaign; 'Fine & Country award-winners for the fourth year running', we share with you the pictures of the full finalised refurbishment of the Park Lane office (with a new black fascia) and the Media Centre had yet another successful month in December!

Fine & Country Bulletin

07/01/2013
Happy New Year and welcome back, as the first quarter commences so too do some important notices - Changes to EPC requirements you MUST pay attention to, the copy deadlines for both the Finer magazine and the Exclusive Home Worldwide magazine are nearly upon us and our National Convention is just around the corner.

Fine & Country Bulletin

19/12/2012
In this week's bulletin, Fine & Country Head Office get a facelift, we encourage you to book for the forthcoming convention by the end of this week and book for next years editions of Finer magazine. Furthermore, we share with you the 2013 advertising dates in the Sunday Times and Saturday Telegraph and the Media Centre finishes the year on a high! The whole team at Fine & Country wish you a very Merry Christmas and hopes you will all enjoy a well deserved break.

Fine & Country Bulletin

10/12/2012
In this week's bulletin; the NAC, marketing and IT committee and Head office have been busy preparing an even bigger and better marketing and advertising campaign for 2013, the men are finally cleaned-shaven after a hairy Movember and pictures, logos and press release are made available following our incredible win at the International Property Awards!

Fine & Country Bulletin

30/11/2012
With the end of the year approaching, it is time to prepare for the new year before enjoying a well deserved break. In this bulletin we invite you to the 2013 National Licensee Conference in January, invite you to book your 2013 Royal Mail Door-to-Door delivery and remind you of your last round of regional meetings, not forgetting and update on our very successful and highly calorific Coffee Morning in support of the EAF.

Fine & Country Bulletin

16/11/2012
With Christmas fast approaching us, please find within our latest newsletter some important dates for both the festive period and 2013 together with latest updates from the field of marketing and IT.

Fine & Country Bulletin

09/11/2012
I hope you enjoy reading our latest update on the tools, services and headlines from Fine & Country. Should you wish any members of your team to begin receiving this regular news and updates from Fine & Country, please send the names and email addresses to emilie.despois@fineandcountry.com and we will happily add them to the distribution list.

Fine & Country Bulletin

02/11/2012

Fine & Country Bulletin

23/10/2012

Fine & Country Bulletin

15/10/2012
This week has been another successful week with PR improvements, awards and surveys to get your teeth into.

Fine & Country Bulletin

05/10/2012

Fine & Country Bulletin

21/09/2012

Fine & Country Bulletin

14/09/2012

Fine & Country Bulletin

04/09/2012

Fine & Country Bulletin

22/08/2012

Fine & Country Bulletin

09/08/2012

Fine & Country Bulletin

24/07/2012

Fine & Country Bulletin

24/07/2012

Fine & Country Bulletin

12/07/2012
We would like to thank all the Fine & Country licencees and members of staff who attended the International Conference last week. We thank many of you who have already provided positive feedback and we thoroughly enjoyed seeing you all. A complete post Conference bulletin will follow shortly in electronic and printed format, but in the meantime we want to keep you abreast of the many events and campaigns happening within the network. Should you have any comments or feedback on the conference you would like to share with us, please do not hesitate to email me, matthew.pryke@fineandcountry.com.

Fine & Country Bulletin

12/07/2012
We would like to thank all the Fine & Country licencees and members of staff who attended the International Conference last week. We thank many of you who have already provided positive feedback and we thoroughly enjoyed seeing you all. A complete post Conference bulletin will follow shortly in electronic and printed format, but in the meantime we want to keep you abreast of the many events and campaigns happening within the network. Should you have any comments or feedback on the conference you would like to share with us, please do not hesitate to email me, matthew.pryke@fineandcountry.com.

Fine & Country Bulletin

03/07/2012

Fine & Country Bulletin

28/06/2012

Fine & Country Bulletin

26/06/2012

Fine & Country Bulletin

24/02/2012

Fine & Country Bulletin

21/02/2012

Fine & Country Bulletin

17/01/2012

Awards marketing campaign to be released after national conference

06/01/2012
In anticipation of the release of the new Fine & Country brand guidelines at the national conference on 13th January, Fine & Country has taken the sensible decision to postpone the release of the next quarterly marketing campaign until 13th January 2011. The brand guidelines have been carefully developed to provide the foundation for the most effective and consistent application of the Fine & Country brand across all media and it is for this reason that the marketing and promotional collateral for the first quarterly marketing campaign of the year will not be available on the hub until 13th January. While the campaign itself, which will be focused on Fine & Country as award-winning world champions for the third year running, will not be released until after the conference certain assets, including awards logos, images and a press release, are available on the members’ hub for immediate use. Below you will find the award logos, images and press releases which you can start using in advance of the marketing campaign being released. If you have any further questions regarding the quarterly marketing campaign, brand guidelines or national conference please email emilie.despois@fineandcountry.com.

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